Box Office Drops With ‘Old’, ‘Snake Eyes’, ‘Black Widow’ & ‘Space Jam 2’: But Is Delta Variant Or Dynamic Windows To Blame?

Entertainment

FRIDAY AM Update: Refresh for updates Universal’s Old grossed $1.5M on Thursday night from 2,750 theaters that began showtimes at 7PM. This topped the Thursday night results for Paramount’s Snake Eyes: G.I. Joe Origins which did $1.4M, also starting at 7PM at 2,662 theaters. Both titles are respecting a theatrical window.

As far as who wins at the box office, Old or Snake Eyes, it’s a game of rock-paper-scissors between the studios as both pics are expected to land at the top of the charts with mid teen results.

The result for M. Night Shyamalan’s Old is ahead of other recent genre pandemic wide releases’ preview nights, i.e. Escape Room: Tournament of Champions ($1.2M) and Forever Purge ($1.33M) as well as the filmmaker’s 2015 thriller The Visit ($1M), but it’s behind his Thursday previews of 2016’s Split ($2M, 7PM start) and 2019’s Glass ($3.7M, 7PM).

G.I. Rise of Cobra previously grossed $2.3M in Thursday night previews that began at 7PM.

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So far from 124 reviews, Old has clocked 56% Rotten. It’s actually a great movie to see on the big screen, but Shyamalan divides audiences with his clever endings. Old‘s RT is ahead of Glass (37% Rotten), but behind Visit (68% fresh) and Split (77% certified fresh).

Snakes Eyes is 41% Rotten on Rotten Tomatoes from 66 reviews, ahead of 2009’s G.I.: Rise of Cobra (34% Rotten) and 2013’s G.I. Joe: Retaliation (29% Rotten).

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